Activision’s CEO Eric Hirshberg has said that the online backlash against the reveal of the next Call of Duty title, Call of Duty: Infinite Warfare, has changed nothing about the game’s development. Speaking at an E3 interview earlier this month, Hirshberg said that Activision is “doing the same thing after the response as before, which is focusing on making a great game.”
Hirshberg pointed out that when the studio first went into a futuristic setting with Call of Duty: Black Ops II, players still purchased it despite its YouTube trailer having previously held the most dislikes before being ousted by Infinite Warfare. The backlash for IW does not seem to have extended to other metrics and platforms, such as preorder numbers or Facebook reactions, which Hirshberg indicates might mean the dislikes the game’s trailer received on YouTube are not indicative of the wider gaming demographic.
However, it is likely that many players are simply preordering or planning to purchase the game because it is being released in a bundle with a remastered version of Call of Duty 4: Modern Warfare, which many gamers have reacted favorably to the announcement of. The remaster only comes in the bundle with Infinite Warfare, possibly artificially inflating the newer game’s preorder numbers.