If you’re pissed off about a game, maybe the best thing to do is just not talk about it. Otherwise, you’ll probably end up helping it sell. It’s weird, but, as the old and (fairly) true adage goes, “no publicity is bad publicity.” And that’s the topic at hand for the latest video from Brian Edward over at his YouTube channel BriHard, “How Controversy Sells Games.”
With a focus on the currently hot-button Fire Emblem Fates, Brian takes a look at the role controversy plays in growing the popularity of various brands, ranging from Grand Theft Auto to current presidential candidate Donald Trump. “People crave the very idea of controversial topics.”
Look above to check out the video.