Much like with the Wii, Nintendo found major success with the launch of Switch, with the latter becoming the best launch of a Nintendo console ever. It’s no surprise then, that retailers have been plagued with short supplies, making it hard for consumers to purchase the device. Nintendo has certainly taken note of this and, according to inside sources, is already doubling their production for the next fiscal year.
Nintendo had originally planned to produce 8 million units starting this April, but has since doubled that to 16 million to account for the widespread success of the Switch, as reported by The Wall Street Journal. Of course, there’s a big difference in producing units and selling them. Nintendo has updated its sales projections for the Switch, hoping to sell more than 10 million units in the fiscal year ending March 2018. While this number is pretty huge, to provide some context, they predicted that 2.5 million units would be sold this month alone. Recently, research firm SuperData estimated that a total of
1.5 million units were sold in the first week, so it seems clear that these marks aren’t too far out there.
With a number of big games like
Splatoon 2 and Super Mario Odyssey set to come out over the next year, do you think Nintendo will reach these lofty goals?