One of the biggest announcements at Microsoft’s E3 press conference last week was the confirmation that they are developing a more powerful Xbox One model, code named Project Scorpio, for release in holiday 2017. Andrew House, president of Sony Interactive Entertainment, has since commented about the upcoming console from his competitor, stating that was “surprised” that Microsoft announced such a device over a year before launch, citing the poor response to the PS4’s early announcement and the success of Apple’s “available now” approach.

Here’s Mr. House’s full statement:

“I was surprised by the step of announcing something over a year ahead of time. The dynamics of the tech industry are such that there’s a much heavier emphasis on immediate gratification than there was. A lot of that is to do with how Apple has very cleverly and elegantly managed the ‘available now’ approach. So yes, that was a slight surprise to me. We experienced this ourselves, when, in 2013, very much in line with our previous strategies, we announced a concept and a name for PlayStation 4, and everyone said ‘where’s the box? How dare you?!’ That was the point we realised, well,
we hadn’t changed but the world around us had.” — Andrew House

What do you guys think? Does Mr. House have the right idea, or is Microsoft’s announcement perfectly timed? Sound off in the comments!

Source: The Guardian

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Elijah Holt
Greetings Gamnesiacs! I'm Elijah Holt, a Associate Editor coming at you live from beautiful Alabama. My love for gaming started at an early age and has ingrained a love for two different gaming companies in my mind. On one side, my love of the Nintendo 64 and my countless hours spent perfecting the first few levels of Super Mario 64 (I was never good enough to get past those...maybe if they release it for the Wii U eShop someday...) resulted in my love for everything Nintendo; meanwhile, I also owned an original PlayStation, which has resulted in me currently owning a PS3 and PS4 for a few Sony exclusives and third-party titles. I'm a recent graduate of Auburn University, where I majored in Software Engineering. I currently work in DevOps as an Automation Engineer. I look forward to continuing to provide the finest content on the internet to loyal Gamnesia readers like you. Want to contact me? You can always shoot me an email at [email protected]

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